Salesforce and Microsoft - Introducing Salesforce Lightning for Outlook | Force0six
The two companies are building on their already fruitful partnership by integrating Lightning Components into Microsoft’s Outlook software on web and desktop. End Facebook Pixel Code StartFragmentMicrosoft's Outlook.com is used by some 400 million users around the world, so it's only natural that Salesforce wants its own software to play nicely with it. The CRM giant announced a big step in that direction.EndFragment Salesforce (NYSE: CRM), the Customer Success Platform and w
Why Local SEO is Important | Force0six
Today there are over 10 billion unique searches done each month collectively over Google, Yahoo and the other engines in the United States alone. 20% of Desktop queries have local intent 5% use the city and/or state name 2% use informal terms, like neighborhoods 0.5% use ZIP codes 50%+ of Mobile queries have local intent Based on Google's market share, there are more than 2 billion unique local searches per month on Google specifically from desktop computers in the United Sta
Put your sights on SEO. How to hit your target | Force0six
For new business owners who want to succeed at inbound marketing, geo-targeted content is a must. What is geo-targeted content? It’s content that’s written with a specific geographical area in mind. A blog titled “Best Places to Hike in San Diego” would be an example. A blog titled “5 places to Hike” would not. To help you make your content more geo-specific, check out some of these tips. Write Around Your Industry, Not Just About It Your product or service doesn’t exist in a
Schedule a Tune Up Often to Avoid Communication Breakdowns | Force0six
I will be the first to admit that breakdowns occur often and I am always looking for ways to avoid miscommunication. In fact it happened this weekend and it threw me way off course. I have to remember to consistently ask myself - Are people receiving the message I am attempting to get across to them? Is it a text, a phone call, or simply speaking face to face? Is it even being received? Albeit difficult, one thing I have come to realize is that communication does not begi
12 Tips & Tricks for Salesforce Administrators | Force0six
If you’re a new Salesforce administrator, here are some tips & tricks that will create efficiencies for your users and make the long term management of Salesforce easier for you. 1. Brand The Salesforce UI With Your Logo If you want to have your company’s logo appear on the Salesforce screen, you need to create a custom App underSetup > Create > Apps. An App can simply be viewed as a collection of tabs. First, go to the Document object and upload your company’s logo to the Sh
Have You Peaked as a Marketer | Force0six
Have you peaked as a marketer and want to become a marketeer? From content marketing to native ads and everything else thrown into a discombobulated unknown Google owned universe of advertising matrices….none of that makes sense, exactly what I’m getting at. There’s so many different avenues, one ways, and turns when it comes to advertising. I’ve been in the industry since early 2005, the ad networks raped clientele and now they’re dead, SEO use to be about back linking and
Work from Home and Get Stuff Done While Still Preserving Family | Force0six
Working from home can produce heights of ecstasy and depths of agony. Anyone who has experienced the liberation of a pajama-clad workday can identify with those heights of ecstasy. And anyone who has succumbed to wallowing in a weak-willed Netflix binge-watch can relate to the depths of agony. We love the concept of working from home, but the execution can be challenging. For all its glories, working from home has risks. What are the three biggest risks? Not getting anything
7 Steps to Gaining Customer Insights from Your Digital Marketing Efforts | Force0six
Marketing doesn’t sell products. It brings to light a solution that addresses a customer need. If you’re in marketing, you’ve likely heard some variation of this before. And while this golden rule is still true, many marketers haven’t caught up with that fact that digital marketing has helped take the role of marketing one step further. As digital marketing continues to evolve, you not only have the ability to convey your solution to a customer, but the ability to gain valuab
The search engine has evolved | Force0six
Times have sure changed. We often get excited to see a piece of history going down the open road nowadays. The VW van is an iconic piece of history when it comes to thoughts of camping, concerts, and those long road trips with friends. It didn't really matter where you ended up. It was going to be a trip. Rumors have begun to circulate about the re-emergence of the iconic VW hippy-van, a beloved road-trip staple and unparalleled adventure machine. It blows my mind to thin
